Serving Size Math on the Cereal Box
On the side of a cereal box is a panel of numbers called the nutrition facts label. Most people glance at the calories, but one line near the top matters even more. It is the serving size, because every other number on the label is figured for that amount.
Suppose a label says one serving is three quarters of a cup and has 120 calories. If you pour exactly three quarters of a cup into your bowl, you eat 120 calories. If you pour one and a half cups, you have eaten two servings, so you must multiply. Two servings is 240 calories, and the sugar, fiber and everything else on the label doubles as well.
A serving size is not a rule about how much you should eat. It is a measuring stick that lets a shopper compare foods fairly. Two boxes of cereal may show different calories only because their servings are different sizes. Checking the serving size first makes the comparison honest.
The label also says how many servings are in the package. This number can be a surprise. A bottle of juice may look like a single drink, yet the label might list two servings inside. Taking a few seconds to read that line, and doing a little multiplication, shows what you are really eating or drinking.